Pressure mounts on Kanye West to be pulled from his headline role at a summer festival in London

FILE - Kanye West, known as Ye, watches the first half of an NBA basketball game between the Washington Wizards and the Los Angeles Lakers, on March 11, 2022, in Los Angeles. (AP Photo/Ashley Landis, File)

LONDON (AP) — Pressure was mounting Sunday on the American rapper Kanye West to be pulled from his headline role at a London music festival this summer, after criticism from U.K. Prime Minister Keir Starmer.

Pepsi already has withdrawn its lead sponsorship role of the Wireless Festival at Finsbury Park in north London between July 10-12. Other sponsors of the event, including Budweiser and PayPal, are being urged to follow suit.

The Associated Press